An Improvement to Kindle on iOS

Noticed something confusing as I was reading a book on my Kindle app on my iPhone. Even though I was on page 229 of 263, the bottom of the app said that I was only done with 64% of the book. I did the math and confirmed that, according to my page position, I was actually done with 87% of the book. 

Image

Was this a bug? Well, not so fast. The other data point being displayed is location. And according to that metric, I was at location 3946 of 6164, which turns out to be 64%. Based on what I can see, it looks like the key difference between page numbers and location is that page numbers start and stop based on the actual book content while location includes everything — even the table of contents as well as the acknowledgments and index at the end of the book. 

As a user, when I see the % complete statistic, what I really care about is how far I’ve come so far, and how much longer I need to go to finish the book. Thus, this metric should be based off of the page percentage and not the location percentage. 

 

 

Bug in Yahoo iOS Stocks App

Noticed a bug in the Yahoo iOS Stocks App. When viewing the detailed metrics for individual stocks, the field for average volume is showing wildly incorrect values. Based on the examples included below, there doesn’t appear to be a pattern or obvious root cause to the problem (i.e. simply missing the M for million) as the numbers are all over the place. 

ImageImageImage

Bug in Facebook Friends of Friend Navigation (iOS app)

Noticed a bug while looking through my friend Joseph’s list of friends on Facebook.

Here’s what I’m shown first when I go to browse his friends. As expected, I see his list of friends sorted alphabetically and I’m shown the friends at the top of that list.

Image
After scrolling through the list, I encounter one of my other good friends Tom:

Image
…and I click through to view his timeline:

Image
When I’m done viewing his timeline, I touched the “friends of Joseph” menu item in the top left section of the page. As a user, my expectation was to be taken back to Joseph’s friend list at the exat spot where I originally selected – namely the T’s where Tom’s name exist. However, I am taken back to the top of the list:

Image

FB iPhone App Bug: Search Doesn’t Remember What You Like

Noticed a strange bug when searching for a business page on the Facebook iPhone App. Even thought I had previously liked the business, the search results still displayed a hollowed out thumbs-up icon that indicates I have not yet liked the business. Here’s how to reproduce the bug.

1. Start with a Facebook Page you’ve already visited and liked. Search for this Page in the iPhone app:

Image

2. Just in case you haven’t liked it yet, double check, and press down on the empty thumbs-up icon to like the page again:

Image

3. Visit the page and confirm that you have liked the page:

Image

4. Touch the top level menu to search again. Here you will see your previous search query correctly displayed in the liked state:

Image

5. Then, clear out the search box:

Image

6. Finally, search for the same page again. Now, you will see the page displayed again, but it is displayed incorrectly as if it is not in the liked state.

Image

FB in iOS: Making Sharing More Prominent

Noticed a recent change in the latest FB iPhone App which was presumably done for the purpose of increasing user engagement with stories in the news feed. Before the change, here is how a sample story would look like:

Image

As shown above, the Like, Comment, and Share calls to action are displayed as simple word links. In addition, the number of likes and comments for the story are shown in a similar treatment with the same amount of prominence and with the same color. 

With the most recent iOS FB app update, here is how this component looks like:

ImageSo what changed?

– The biggest change is the change of word links as the primary CTAs (call to action) to using buttons with icons as the primary CTAs. This is a very huge and radical change. One well-accepted best-practise of conversion for site/app flows is the usage of buttons instead of text links and another best-practise is the usage of icons instead of just words. Here, Facebook is adding two very important components: both the conversion of the word to a button, and the addition of the corresponding CTA icon.

– In terms of overall screen real estate, the primary CTAs are taking up more space. Also, the component that conveys the amount of likes and comments has increased in size. Instead of showing the amount of likes and comments next to their corresponding icons, they are now shown next to the words Likes and Comments.

Is this a good idea? Will this feature succeed?

On the surface level, this is certainly not one of those cases where one design is obviously better than the other. Rather, FB will just simply A/B test this feature and see which design yields a higher level of engagement. What’s interesting about this before and after is that the before had a more prominent display of how previous users had engaged with this story (i.e. the amount of likes and comments) and thus this would increase the probability of the current user wanting to get involved and like or comment. And in contrast, the new design is leaning more toward making the primary CTAs more prominent and more appealing-to-be-clicked instead of relying on the social pressure of the statistics of the story.

Twitter Doesn’t Work on Safari Mobile Web with Private Browsing Enabled

Safari on the iPhone offers users an option to enable private browsing. If you enable this setting, the browser will stop tracking your web history, your search history, as well as other user inputs such as usernames and passwords. Here’s how you enable the setting in iOS 6.0.1:

Image

Today, I noticed that if I go to a user’s Twitter page while this setting is enabled for Safari mobile web, Twitter simply does not work. Here’s what the user sees in iOS Safari with private browsing enabled when the user goes to mobile.twitter.com/BillSimmons:

Image
Essentially, the user sees a blank page with nothing in it. The expected result can be observed when the private browsing setting is disabled:

Image

I really can’t think of a good reason for the Twitter mobile web experience to stop working correctly if the browser is in the private mode. Perhaps something having to do with cookies that Twitter is trying to manage on the user’s device and an error leading to nothing being shown. But either way, this is a predominantly read-only view and should be shown without issue to the user in either browser mode.

Amazon iPhone App Missing Sales Rank That is Available in Mobile Web

Discovered another case of a disparity between a product’s iPhone app and the same product’s Safari mobile web app on the iPhone. I was browsing for some books on the Amazon iPhone app and was curious to see what the Amazon Sales Rank of a particular book was. Everywhere I looked in the product description, I was surprised to see that I could not find it. So I turned to the mobile web app to see if it existed there. Lo and behold, I found the sales rank in the product details section of the mobile web app product page:

Image

Then I returned to the iPhone app to see if I could find it in the same section. Surprisingly, I found the same section with all of the same pieces of information for the book, except for one: the sales rank.

Image

I’m fairly certain that this is a bug and that if Amazon has made the decision to show this piece of information to the user in the mobile web view, there’s no reason not to show the same information in the iPhone app view. Especially since they are showing all other pieces of information (i.e. ISBN numbers, number of pages, shipping weight, etc.) in the same Product Details view.