While I was browsing on Zappos, I noticed that they have a Points Store for their VIP users (which I happen to be): 

After clicking through, I was served with an array of redemption options: 

Here, the interesting thing is, any redemption option that I click on, leads to a 404 page: 

While this is most likely a bug, and not the desirable user experience, the 404 page that I’ve been served is very creative and should be applauded. There are three options: Try A Search, Go Home, and Get Help. The most amazing thing about this graphic is that for each button that you hover your mouse over, you get a corresponding image that points you to where exactly that button takes you. Almost like a meta-site-awareness. Take a look below at the three screenshots for the three mouse hover states: